Receive monthly announcements, company updates and unique influencer campaign opportunities for your brand.
Receive monthly announcements, company updates and unique influencer campaign opportunities for your brand.
We know how important it is for brands to connect with the right creators—those who are not only the perfect fit but also drive real impact with their content. On average, influencer conversion rates are typically between 1% and 3%, which could be higher depending on the platform and campaign.
Timing is a critical factor when it comes to boosting conversions. The highest engagement and conversion rates are typically seen when collaborating with creators during peak shopping periods – think major holidays, product drops, seasonal campaigns, and timely tentpole moments like Super Bowl or Back-To-School season.
We’re thrilled to highlight our top converters so brands can get a clear look at the power of DBA influence through measurable metrics. Check out our spotlights below:
Team DBA
During the month of January, Allyiah received over 25k link clicks on fashion on her Instagram story which has resulted in a conversion rate of 8% across platforms.
Throughout 2024, Julia garnered 5.7M+ clicks and 188K+ orders, achieving an impressive 3.28% conversion rate. Some specific standout moments include driving $8K in sales in 24 hours from only one Instagram Story for a food brand and driving $154K in sales for a jewelry brand.
In 2024, Leena Snoubar stood out as one of our top-performing talent on Amazon associates, consistently achieving an impressive 10% average conversion rate each month. Her Instagram stories generated between 2K to 10K link clicks per sticker, showcasing her strong engagement. Additionally, she achieved a remarkable 19.7% conversion rate for items ordered on LTK in November and December 2024. Leena has built a reputation for her outstanding performance in the fashion and home categories.
During the last holiday season, Yasmin Maya averaged 100K+ monthly clicks on LTK, with 4.5K+ clicks per product, boasting an impressive 3.6% conversion rate for beauty, clothing, and kids/toy product recommendations. On her IG Stories, she continues to average 4-5K + link clicks on product recommendation links.
Ana Dias is a 58-year-old fashion and beauty influencer celebrated for her strong personality and sophisticated style. With a career that began at age 13 as a model, Ana has decades of experience in the fashion industry, gracing global runways, editorials, and campaigns. A pioneer in the beauty space for women 50+, she was one of the first to create empowering content for this demographic on TikTok. Ana has built a large social media presence with over 1.1 million combined followers across Instagram and TikTok. She champions ageless beauty, encouraging women to embrace their confidence at every stage of life. Known for blending timeless elegance with modern trends, Ana proves that beauty has no expiration date. Originally from Brazil, but now based in Miami, FL, she continues to inspire women worldwide to redefine sophistication and embrace their evolving beauty.
Angwi Tacho is a 27-year-old lifestyle and fashion content creator known for her engaging YouTube channel, where she shares clothing hauls, reviews, vlogs, and tutorials. Since starting her channel in 2014, she has amassed over 270,000 subscribers and more than 23 million views. Originally from Ohio, Angwi pursued a degree in marketing with a public relations certificate at the University of Cincinnati. She is also active on Instagram, where she has 230,000 followers, posting her outfits and fit checks, as well as daily life snapshots. Angwi's content extends beyond fashion, encompassing maintenance vlogs, influencer insights, and travel diaries, reflecting her vibrant personality and creativity.
Atiana De La Hoya is an American model and social media personality. The daughter of boxing champion Oscar De La Hoya and actress Shanna Moakler, Atiana has gained attention for her work in modeling and her growing presence on social media. Known for her unique style, she has worked with various fashion brands and has become a rising star in the fashion and influencer space.
Bella Lövkvist is an LA-based beauty and lifestyle creator known for her engaging makeup tutorials and expert skincare advice. She has built a dedicated community by sharing practical, results-driven beauty tips that empower her audience to look and feel their best. Known for her ability to break down trends into achievable, everyday routines, Bella has solidified her influence in the beauty space. Her expertise has led to collaborations with renowned brands such as Patrick Ta, Kosas, Morphe, CVS, The Inkey List, and L'Oréal, positioning her as a trusted voice in the beauty industry. As she continues to grow, Bella remains committed to educating and inspiring her audience through accessible and innovative beauty content.
Meet Brandon Edelman (aka 'Bran Flakezz'): Bran is a 28-year-old comedy and lifestyle content creator, podcast host, and entertainment personality from Philadelphia. He started on TikTok with a mission to bring smiles and help people forget about the stresses of daily life. His relatable, unfiltered, and witty commentary has gained him a devoted cross-platform audience of nearly one million followers. As Bran’s career has evolved, so has his content. Today, he’s recognized for his humorous recaps, as well as his thought-provoking 'TikTok Transparency' series, where he dives into influencer marketing and the creator economy.
Brian is a food & lifestyle content creator based in New York City with a passion for culinary exploration and learning. Growing up in a Jamaican household where family meals played a central role, it was clear to Brian that food was his ideal entry point for learning about different cultures. He has worked extensively with restaurants around the US highlighting their cuisine and humanizing the story of the people and cultures behind the scene to his audience of over 600k. His 50 states 50 foods series have garnered up to 4.5M views, see over 48k shares and over 150k likes in an episode. Brian has worked with brands like American Express, Delta, Pepsi, Tide, Newman’s Own and Heinz, and has been featured in Forbes, and NY Mag’s The Cut. When he’s not sharing the latest hot spots around the country, he enjoys running, investing, sports and family time.
Caitlin Lawson, a dynamic beauty creator based in Los Angeles, has captured the attention of beauty enthusiasts worldwide under her handle @blueyedcai on TikTok and Instagram. Known for her captivating content and genuine connection with her followers, Caitlin has established herself as a prominent influencer in the beauty community. Her engaging makeup tutorials, honest product reviews, and insightful lifestyle content consistently resonate with her dedicated audience. Before venturing into the world of content creation, Caitlin built a successful career as a model, working with some of the industry’s top clients.
Chenoa Copeland is a Colorado-based beauty creator on a mission to prove that beauty has no age. Specializing in mature beauty, she shares expert tips, product recommendations, and tutorials designed to enhance natural beauty at every stage of life. Her content blends education with relatability, making beauty feel accessible, empowering, and inclusive. Whether she’s sharing skincare must-haves, beauty hacks, or putting her own twist on trending looks, Chenoa has cultivated a highly engaged community that trusts her guidance and expertise.
Frouzan Mayell, known online as Froartistry, is a world-renowned makeup artist and beauty educator with a loyal following of over a million across social media platforms. Celebrated for her engaging makeup tutorials, innovative beauty techniques, and authentic content, she inspires beauty enthusiasts around the globe. As a proud member of the #SEPHORASQUAD, she shares a mix of makeup artistry, beauty tips, and personal insights while collaborating with top-tier brands.
Hanna, known as Hanna Gets Hired, is a career expert and content creator dedicated to helping people land their dream jobs and thrive in the workforce. Through resume tips, interview prep, and insider career advice, she empowers her audience to navigate the job market with confidence. With her engaging and practical approach, Hanna makes career growth feel accessible and achievable for everyone.
Jaz Turner is a lifestyle creator who shares relatable content centered around beauty, self-care, and everyday inspiration. With her vibrant personality and authentic approach, she connects with her audience by highlighting the beauty in life's small moments. Jaz is all about empowering others to feel confident and embrace their true selves. She creates content to inspire her audience to become the best versions of themselves through self-work, fitness, beauty, skincare, and healthy lifestyle changes.
Kaydee Church is a 20-year-old Arizona-based foodie and content creator. While working in the restaurant industry, Kaydee not only found her love for food, but also a craving to connect with new people. After she started creating content online, it quickly took off as people became obsessed with her hilarious, casual, stream of consciousness monologues while eating steak. After the carnivore diet was the only remedy for her acne, Kaydee wanted to share the different meats that she came to love eating every day. She has since come off the fully carnivore diet and has been incorporating whole, nourishing foods into her wooden slab served meals. While her audience may have differing opinions on her atypical diet, Kaydee has quickly amassed an engaged audience of nearly 2 million followers based on her love for food.
Kelly Huang, originally from Hawaii and currently based in LA, Kelly is a Gen Z beauty and lifestyle content creator dedicated to helping women feel confident and beautiful in their own skin. Through her engaging and relatable content, she shares expert tips, honest product reviews, and practical beauty and lifestyle advice that her audience trusts.
Kylen Suttner is a Utah-based lifestyle influencer and mom of two who shares all things beauty, fashion, everyday living and life being a mom. With an engaged audience of over 1M followers, Kylen offers an authentic, refreshing perspective on life, from self-care routines and family travel to managing her toddler clothing brand, Suede’s Way. She provides her audience with insight into the latest products, fashion trends, and beauty tips, while also keeping it real with her quick "mom escapes" and behind-the-scenes moments. Kylen’s honesty and relatability have made her a trusted voice for those looking for inspiration in beauty, fashion, lifestyle, and family life.
Kylie Perkins skyrocketed to 2 million followers on TikTok in March 2025 by redefining cleaning as a tool for motivation and self-discipline. When her son was hospitalized for an extended period, cleaning became her source of strength, helping her find stability during a difficult time. Now, she’s helping others do the same. With a loud, unapologetic approach, she pushes her audience to build routines, shift their mindset, and take control of their lives. Her tough-love style has already inspired countless followers to break free from stagnation and create real change. As her community continues to grow, Kylie remains committed to giving back and proving that discipline at home is the first step to achieving anything. She currently lives in North Carolina with her husband, two sons, and dog.
Mykenna Dorn is a Vancouver-based fashion, beauty, and lifestyle creator known for her effortless, feminine style and personal approach to content. While she shares curated outfit inspiration and beauty tutorials, Mykenna’s true passion lies in empowering women to embrace self-love, confidence, and mental well-being.
Sydney Marshall is a model and content creator splitting her time between New York and Los Angeles. With a strong passion for fashion, fitness, and golf, she shares her modeling journey, life in New York, and commitment to marathon training. Her dynamic lifestyle is reflected in her content, where she offers an authentic, behind-the-scenes look at the balance of work, passion, and personal pursuits. Her audience looks to her for all things beauty, skincare, hair, fashion and lifestyle.
Zarah is a NYC-based creator who balances her career as a corporate professional during the day while sharing her life as a lifestyle Influencer by night. With a unique approach to content creator, Zarah offers a fresh perspective by blending her two worlds. She opens a window into her “5-9 before the 9-5”, sharing the behind the scenes glimpses of her life outside the corporate world. She shares her morning routines, from going to Pilates and walking her dog, Duke, to getting ready for the office. She creates the perfect balance by also entertaining her audience with relatable story times, adventures of dating in New York, and fun nights out with her girls. Her content reflects the hustle of juggling a demanding career with a fulfilling personal life, inspiring her audience to embrace balance.
Duke is a two-year-old Golden Retriever who has captured hearts everywhere with his sweet loving personality and infectious charm. With his mom, Zarah Kelleher being a Content Creator, Duke’s adorable moments are shared with his growing social media community. His followers get to see his playful antics and heartfelt interactions. Whether he’s on his morning walks, playing at the park, or sharing affectionate cuddles - Duke is always the center of attention. Duke’s popularity extends beyond the internet—he’s a local favorite, with everyone from the employees at his neighborhood bodega to strangers passing by on the street stopping to say hello. His friendly, approachable demeanor makes him a hit with anyone lucky enough to meet him. Whether online or in person, Duke has an uncanny ability to bring smiles to faces.
We love celebrating Women’s History Month!
As a company founded by women, championing and empowering women is at our core. This Women’s History Month, we are thrilled to spotlight the incredible women on our roster who continue to break barriers, pave their own ways in the industry, and shatter glass ceilings.
From gracing magazine covers and launching innovative projects to being featured on prestigious lists, these women have achieved iconic milestones — and they're just getting started.
Achieng Agutu filmed a travel mini-series in the Dominican Republic with Expedia and got to explore all the beautiful culture, food, and adventure it has to offer — from surfing and paragliding to waterfalls… and some bachata dancing!
Kellie Gerardi was named one of USA Today’s 2025 Women of the Year — among 61 inspiring women who are all blazing trails within their communities as everything from educators and activists to olympians and of course... astronauts!
Jessica Woo was one of the 40 creators invited (for the first time ever) by House Democrats to the U.S. Capitol — connecting with Senators and Representatives that are pushing for change and spreading messages of hope for the future!
To celebrate the launch of their latest Mineral Glowscreen Drops, @SuperGoop invited Aysha Harun, Kenzie Grace, Malia Alexis, and Miss Darcei on a trip to the Cayman Islands for a few days of swimming, sunsets, and a lot of SPF!
Kopari Beauty’s new “Sunglaze” line is here and to celebrate, they brought Ella Halikas, Tatyana Lafata, and Uche Chi to Turks and Caicos for all things jet skiing, yoga, boat days and more — all while glowing from head to toe!
The Food Network just released their 2025 #FNHotList featuring some super talented chefs… including our very own Olivia Tiedemann — who stays serving up the most mouth-watering recipes, always paired with her iconic personality!
To say the Lancome trip to Big Sur was relaxing would be an understatement. Daana Williamson, Gracie Norton, and Vidya Gopalan got to enjoy a few days of R&R with sound baths, facials, and the best views to top everything off!
Mikayla Nogueira is officially launching her debut beauty brand, POV Beauty on March 26 — from priming milk to glow serum, this line has everything you need for that perfect glowy base!
The American Academy of Dermatology hosted its annual meeting in Orlando and Nazlia Yunus, Aditya Madiraju, Lauren Wolfe, and Bridgette Pheloung attended with Neutrogena. She got to learn about all things moisturizers, peptides, and more — while glowing in the hydro boost water gel all day!
Carly Shapiro of Sistersnacking was a panelist at Morgan Stanley’s “Influence Your Future” event — sharing insights on everything from how to effectively monetize and market yourself to growing your brand!
Our talent had another amazing round of Fashion Weeks at #PFW and #MFW — attending the hottest shows between Giorgio Armani and Gucci in Milan and checking out upcoming collections from Hermes and IsabelMarant in Paris!
DBA talent Sofia Muse, Achieng Agutu, Cynthia Victor, and Emely Moreno headed out to Barbados to celebrate the latest #FentyxPUMA drop in true Rihanna style — beaching, boating, and even playing some field day games at her alma mater!
For the launch of the new #MilaniCosmetics Blur Out Smoothing Primer, Milani Cosmetics tapped Natalie Shine to join their latest “America’s Next Top Primer” campaign — a hilarious twist on the classic show, but this time, the crown is going to that pore-fect primer!
In honor of Women’s History Month, Lisa Joy spoke on the celebrity panel at The Modern Day Wife’s The ICON Edit event. With the theme, “Celebrating Women in Their Era,” the day was all about empowering and spotlighting the impact and incredible journeys of women — both past and present!
Michael Kors has officially entered the Amazon market and to celebrate, co-hosted an intimate dinner with Suki Waterhouse — inviting a bunch of friends of the brand… including DBA talent Coco Bassey, Ella Rose McFadin, Katee Bartlett, Olivia Ponton, and Tayshia Adams!
Laneige tapped Golloria to be the face of the campaign for their new Glaze Craze Tinted Lip serums — another HUGE moment as she continues breaking barriers and championing diverse representation in the beauty community!
In honor of International Women’s Day, Kristina partnered with Old Navy to celebrate the women in her life who have been there every step of the way on her motherhood journey.
Bridgette Pheloung teamed up with Valentino Beauty to shoot an office-themed campaign for their new Donna Born in Roma Extradose fragrance.
She’s So Lucky is a chart-topping weekly podcast dedicated to women who create their own luck against all odds. Join host Les Alfred and special guests for compelling conversations that will inspire you to live life on your terms. Les and her guests are giving you a sneak peek into the minds and habits of successful women sharing their wins, losses, and lessons that you can apply to your own life. From entrepreneurs, to creatives, to wellness experts, She’s So Lucky is a space for women to feel free and inspired to live up to their fullest potential. Each episode will help you uncover new ways to create your own luck and harness the magic you already have.
COME TOGETHER is a podcast all about love, sex, marriage, relationships, friendships, business and so much more. Sometimes we pod alone, sometimes we’re solo with a guest, sometimes it’s us with another couple. We’re really giving you guys a look into our lives, our friendships, our mindset. Sometimes we’re serious, most of the time we’re goofballs… all of it. We hope you guys love it as much as we love sharing. Launching April 7th with new episodes dropping every Monday.
Welcome to The Dream Bigger Podcast, a podcast by Siffat Haider, Founder of wellness brand, Arrae. Each week, Siff will be chatting with movers and shakers who will inspire you to live your best life. Expect to hear from wellness experts, skincare gurus, entrepreneurs, and thought leaders. This podcast is like the best friend you can turn to for advice, who uplifts you, and encourages you to be your best self.