DIGITAL INFLUENCERS.
WE INVENTED IT.
AND WE’RE ELEVATING IT.

DBA PRESS

UTA Acquires Digital Media Firm DBA

Variety

Top Talent Agents And Managers For Tiktok

The top 19 talent managers and agents for TikTok influencers who are helping build the careers of a new generation of digital stars

Business Insider

As Instagram Live use skyrockets, a 'TV guide of live content' is launching to help users find and schedule the best ones

'Your Live Guide' signals that creators may be shifting to livestreams as a content tool even after quarantine lifts

Business Insider

Managing Fashion Influencers In The Age Of Coronavirus With Reesa Lake

If you are in fashion, then you are participating in the influencer economy in some way. Whether it’s by being an influencer yourself or by working with them as marketing platforms.

Forbes

Are Influencers the Escape Social Media Wants During Coronavirus?

Engagement on sponsored content is up, as social media users are left to their mobile devices while self-quarantining.

WWD

Fuelling the Influencer Machine: The Hidden Network Turning People Into Stars

The influencer boom has created new demand for assistants, managers, photographers and ghostwriters. It's becoming the new way to break into fashion — if you don't mind staying behind the scenes.

Business Of Fashion

The Blogger Will See You Now

Beauty brands are spending millions to tap into the loyal followings of the industry’s latest authorities: digital influencers.

WWD

The 21 Most Influential Beauty Vloggers Of 2016

A deep dive into the beauty YouTubers that helped change the game this year.

Fashionista

Beauty’s Top Influencer

Zefr’s list ranked Chriselle Lim of The Chriselle Factor in the 14th spot, coming in at nearly 21 million engagements.

WWD

Instagram Gets Transparent With New Tag for Ads

A new tag for influencers and others to make it more clear for followers to distinguish between regular and paid posts will be tested and then rolled out globally.

WWD

50 Influential Feminists in Fashion That Will Revolutionise Your Feed

Aimee Song - From fashion to interior design, Song has built an empire with her blog, and her social feed is just as inspirational

The Culture Trip

How Instagram Helped To Turn So Many Bloggers Into Swimwear Designers

People have a sort of voyeuristic nature about them ... they want to see someone on the beach in Anguilla or on a yacht and looking amazing and flawless in a bikini.

Fashionista

Influence Peddler: Negin Mirsalehi

The influencer is in New York this week to launch two projects.

WWD

Chiara Ferragni Opens Milan Boutique, Gabi Gregg and Nicolette Mason's New Brand

Chiara Ferragni's namesake brand is expanding into brick-and-mortar territory.

BOF

‘Superinfluencer’ Something Navy Soars at Nordstrom

Arielle Charnas is said to have driven more than $1 million in sales for her exclusive line with the retailer in less than 24 hours.

WWD

What Does It Mean To Be An Influencer Today?

We Wore What's Danielle Bernstein, Next Model Management's Jennifer Powell, Digital Brand Architects's Reesa Lake and Kate Spade's Krista Neuhaus weigh in.

Fashionista

UTA Acquires Influencer Firm Digital Brand Architects

DBA, which represents more than 140 social media gurus, will continue to operate as an independent company.

The Hollywood Reporter

The Fashion Influencer Has Found A New Gig

Lake notes that as these web entrepreneurs grew up, the brands they built around their own lives needed to reflect that.

Refinery29

Think Tank: The Power of Social Audiences on Fashion and Beauty Brands

Forget the board. For many fashion and beauty brands, social media audiences are dictating the way they do business — from product development to campaign execution.

WWD

CLIENT PRESS

Influencers Have a Captive Audience During the Pandemic. But Can They Capitalise on It?

Influencers are getting more views than ever from self-isolating fans. But with Sephora stores shut down and fewer consumers in the mood to buy makeup, making money could be a struggle.

Business Of Fashion

Can TikTok Become Fashion’s Next Big Frontier?

Brittany Xavier, Olivier Rousteing, Negin Mirsalehi among others discuss the evolution of the video app and how it's bound to change the way we consume.

WWD

Stephanie Hill's Guide to Stylish (and Timeless!) Engagement Photos

The Style Bungalow blogger had eight (!!) looks for her shoot with KT Merry

Brides

Influencer Chriselle Lim Gets the Barbie Treatment

In addition to getting her own Barbie, Lim has styled two dolls for Mattel.

WWD

Here's What Hijabis Want You to Know About their Choice to Cover

It's more than just a scarf.

Allure

Celebrity Organizers Share ‘14 Day Guide’ to Cleaning Out Your House While Social Distancing

Because if you’re going to be stuck in your house, you might as well make it a nice place to be

People

'Cheer' Breakout Jerry Harris Signs With DBA and UTA (Exclusive)

The fan favorite from the hit Netflix docuseries will explore new business opportunities while continuing his studies and sport at Navarro College.

The Hollywood Reporter

‘Superinfluencer’ Something Navy Soars at Nordstrom

Arielle Charnas is said to have driven more than $1 million in sales for her exclusive line with the retailer in less than 24 hours.

WWD

How to Prep for the Front Row, and Beyond

With a style that appears effortless, Arielle Noa Charnas, 30, of the blog and Instagram account Something Navy, has been hailed as the Lauren Conrad of the East Coast.

The New York Times

Year in Fashion: The Social Media Influence Peddlers

There’s big bucks — and potential for entrepreneurship — in those clicks.

WWD

Gabi Gregg Designed a Line of Affordable Plus-Size Lingerie

Gabi Gregg Designed a Line of Affordable Plus-Size Lingerie

Glamour

How Swimsuits For All Transformed The Bathing Suit Industry

The release sold out in just two days, crashed the Swimsuits For All website, and instantly increased online traffic by 74 percent.

Refinery29

Chriselle Lim x WWD

WWD

Aimee x WWD x LM

WWD

Gal Meets Glam

WWD

Sea Of Shoes x Fashionista

Fashionista

Ashley Tisdale on New You Cover

New You

Aimee Song on Harpers Bazaar Cover

Harpers Bazaar

Hollywood Reporter

Hollywood Reporter

HuffPost x Barbie

HuffPost

Business Of Ffashion

Business Of Ffashion

Marie Clarie March 2017 Cover

Marie Clarie

VOGUE Cover x D&G

VOGUE

Sugar and Cloth x Domino

Domino

Julia x US Weekly x December 2017

US Weekly

Ebony Magazine Cover

Ebony Magazine

Marianna Hewitt

WWD

People Magazine

People Magazine

Bustle, covering Dia collection

Bustle

NKD Magazine Cover

NKD Magazine

Access Hollywood Youtube feature

Youtube

Something Navy

The Cut

Camila Coelho

The Coveteur

Nyma Tang

Tube Filter

Julia Engel

WWD

Aimee Song

US Weekly Article

Chriselle Lim x JOA

WWD

Negin

Glamour

Not Your Standard

Beyond Magazine Cover

Aimee Song

Allure Magazine Article

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