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It's a Hamptons Summer

July is here and summer is in full swing.

Whether you’re a creator looking to boost your content or a brand aiming to connect with your audience in new and exciting ways, the summer season always brings golden opportunities to immerse yourself in fun summer trends. Here’s a sneak peek at what’s heating up the scene:

The Hamptons Phenomenon

Is it truly summer if it’s not a Hamptons Summer? What started with private chefs offering a glimpse of their cooking for their extravagant clients turned into a massive movement full of people wanting to experience a Hamptons Summer through their favorite food and lifestyle creators. Incorporate this aspect of luxury and escape (i.e.: through travel) so your audiences can also live vicariously through you.

Joining a Run Club

Even if running in the sweltering heat doesn’t seem all that appealing, the phenomenon of people joining run clubs is an example of how the wellness landscape is expanding and signals that people are ready to get outside and socialize. Audiences want to experience more community-based activities that promote well-being and social connection.

The Aperol Spritz Effect

The allure of alfresco dining with a refreshing spritz in hand is irresistible in the summer. With everyone’s need to consume vibrant drinks and seasonal dishes as soon as the sun is out comes the perfect opportunity to create engaging content and campaigns around fun, easy-to-make summer recipes. From zesty cocktails to fresh meals, the possibilities for creative food and drink content are endless.

Even if you’re not summering in the Hamptons or joining a run club or sipping on a spritz, take note of the general themes of escape and community behind the three trends and apply that to your content or campaigns this summer.

Happy summering!

Team DBA

New Signs
Allana Davison

Allana Davison is a Vancouver based content creator who refers to herself as a “Blogger, Vlogger, Anything-ogger” with an engaged audience of over 1.3 million who tune in to her weekly vlogs on YouTube, elevated fashion, beauty, and travel content on Instagram, and casual TikToks. For over 10 years she has remained a trusted voice in the beauty and fashion spaces, and in recent years has seamlessly pivoted her content to feature her health and fitness tips and favorites as she’s embarked on her own wellness journey. Throughout the last decade and the many shifts in the industry, Allana has been a mainstay in the beauty world, becoming one of the first influencers to create a collection with top-selling brand NUDESTIX, who has continued to foster the relationship year after year with subsequent curations and collections. Her light hearted yet aspirational content as made her a favorite with brands ranging from the luxury fashion space to your favorite drugstore beauty and wellness finds.

Christie Xie

Christie is a dynamic New York-based creator specializing in the beauty industry. Known for her expertise in makeup and her ability to make others feel confident and beautiful, she has quickly become the go-to girl for all things related to beauty and self-esteem. Christie has collaborated with the top beauty brands in the industry, bringing her unique perspective and creativity to a wide audience. Christie is dedicated to empowering her predominantly female audience by offering valuable makeup tips, the latest beauty trends, and personal advice on feeling confident in one's own skin. Her content is marked by a refreshing honesty and vulnerability, as she openly shares her own journey and experiences. This transparency fosters a genuine connection with her followers, making her not just a beauty influencer, but a trusted friend and confidant.

Da'ana Williamson

Da’ana Williamson, also known as @thewilliamsonfam online, is an Austin, Texas-based content creator and mother of three, spotlighting genuine moments with her twin daughters, Oaklynn and Truth (3 years old), her eldest son, Sebastian (7), and husband, @thewilliamsondad. Her contagious enthusiasm fosters connection and empowerment within her online community. With a 36% engagement rate on Instagram and 14% on TikTok, Da’ana has built strong connections with her 2.1 million followers across TikTok, Instagram, and YouTube.

Davis Roe

Davis is a GenZ Lifestyle creator, originally from Sarasota, Florida. She currently attends San Diego State, majoring in business and marketing which is where she resides most of the year. She started her social media career posting fun relatable content for her friends, until she quickly gained an engaged following and internet presence because her young, playful, chaotic personality. She continues to share her daily life content with the world which ranges from lifestyle, food, family life, fashion, and beauty. She often posts content with her friends, boyfriend, and her fabulous mom (who has the craziest outfits). She loves making people laugh with her witty videos, and will continue to post content that relates to her strong female swaying audience.

Mallory Hudson

Mallory Hudson, a Dallas-based Gen Z lifestyle creator, is known for her innovative recipes, stylish home decor, and her talent for transforming everyday moments and holidays into cozy, memorable experiences. Mallory brings a fresh perspective to traditional dishes, infusing them with a modern twist. Her culinary creations not only taste delicious but are also visually stunning, making them perfect for any occasion. Beyond the kitchen, Mallory’s keen eye for stylish home decor sets her apart. She effortlessly combines contemporary trends with timeless elements, creating spaces that are both chic and inviting. Her home decor tips and DIY projects inspire her followers to transform their own living spaces into personal sanctuaries.

Niki Victoria

Niki Victoria is a 21 year old travel and lifestyle creator from Toronto, Canada. With 5+ years of experience as a professional photographer and model, Niki has built a thriving community of over 3.8m followers that shares her enthusiasm for photography, travel, beauty, fashion, and more. Niki is also an entrepreneur and business owner, and in July 2023, launched her jewelry brand NOVII, a jewelry brand to inspire and empower in the unique designs inspired by her travels. In 2023 alone, Niki has been to 15 countries and has shared her in depth travels with her audience through her content. She aspires to lead the industry by helping fellow creators with their social media presence and growth.


The sisters behind “Sistersnacking” grew up in Glastonbury, CT and the majority of their fondest memories revolve around food. As a family of six, it was easier to go out to eat than cook and they learned first-hand that ordering family style is the best way to do it. Madison’s obsession with Diners, Drive-Ins, and Dives started the families love of food and traveling for the right spot. The sisters love trying new foods and restaurants and exploring new cities. One of the best ways to explore a new place or a familiar city is through a food crawl and the ladies love to bring along friends, most recently partnering with Bobby Flay and Quinn XCII for two NYC based food crawls. When they aren’t trying new restaurants, they love cooking at home and creating new recipes. Sistersnacking has been featured in publications such as NY Mag, Forbes, Eater, Bon Appetit and Buzzfeed.

Stephany Faublas

Stephany Faublas is a parenting and lifestyle creator based out of Charlotte, North Carolina. Stephany’s famous tag line is raising me, raising her as she is on a journey of navigating solo motherhood and creating authentic and honest content. Her adorable daughter, Cadence, features in many of her videos, with mom/ daughter fit checks, daily life content, their travels together and daily school routine. Stephany is also known for her luxury and affordable beauty and fashion content, as well as mental health and real talks about the struggles of motherhood. Stephany is passionate about reassuring women and mothers that life’s path is not linear and new paths are always a blessing.

Pride Month

Happy Pride Month!

When it comes to celebrating Pride and advocating for the LGBTQIA+ community, everyone can contribute in meaningful ways, whether through participation, support, or advocacy.

We asked Matt Newman and Joey Zauzig what their Pride celebrations looked like this year and what they believe creators and brands can do to better advocate and support the LGBTQIA+ community.

For @MattLovesHair, his Pride celebrations include hosting a fundraiser and beauty drive to benefit the LA LGBT Center. For @JoeyZauzig, he's celebrating with his chosen family in Los Angeles and showing up and out at all the concerts and parades.

Two creators that are the epitome of authenticity and advocacy, Matt and Joey highlight the importance of mainstream representation and being unapologetically yourself for your community.

See their full answers below and don't forget that celebrating Pride should be a year-round commitment to supporting the LGBTQIA+ community.

Talent News

April Lockhart, fashion creator and disability advocate, worked with Anthropologie to bring their first ever adaptive clothing collection to life. April was involved from start to finish to help create a more inclusive, fashion-forward experience for the disabled community.

FORVR Mood founders, Jackie Aina and Denis Asamoah, partnered with the whisky brand to release a limited-edition “Berry on Top” candle, inspired by the rich flavors of a Crown Royal Blackberry cocktail. To celebrate the iconic collaboration, the founders also hosted a pop-up in Los Angeles where visitors could sip on some delicious Crown Royal cocktails while checking out the exclusive candle.

Dani Klarić, the interior decorator and content creator, created a 12-piece art print collection with Desenio, perfectly capturing her vibrant, whimsical, eclectic and totally playful style.

Manny MUA is Easy, Breezy, Beautiful and bringing major COVERGIRL energy. The makeup guru and founder of Lunar Beauty joins as one of the faces for Covergirl, Sally Hansen, and GLAAD’s 2024 Pride campaign.

Emily Fedner is the cover star of this month's issue of Edible Manhattan and Edible Brooklyn. The chef and food creator reflects on her journey from publicist to line cook to social media star and discusses where she plans to take her career now.

Brigette was flown out to Paris by Maria Nila to take over their socials over the course of three days including one day at the French Open. She interviewed several people/influencers about their perfect hair match and their favorite hair styles and products.

Maddy DeVita teamed up with the workwear brand to launch a limited collection of cute, durable, and comfortable aprons. The aprons, made in both cross-back and bistro styles, are an ode to Maddy’s favorite things — Shrub, Trout, and Yuzu — and are perfect for everything from full meal prep to dinner party hosting.

Terrell and Jarius are opening up about their love story, family, and the challenges they’ve encountered along the way in their inspiring new guidebook, "Love Out Loud". From advice on strengthening your relationship to discovering your unique parenting style, their debut book is a powerful roadmap helping couples of all kinds sustain their relationship and nurture their nontraditional family.

As a LEGO Group ambassador, Kellie Gerardi co-hosted with The LEGO Group an incredible drone show under the stars in Jersey City alongside showcasing all the new LEGO Space oriented building kits for kids who dream of going to space.

Mikayla partnered with Korean beauty brand TIRTIR surrounding their Mask Fit Red Cushion Foundation, her content was so well received and led to the product soaring to the #1 spot in the Amazon Beauty and Personal Care category.

Glamzilla and Lisa Joy took home their own IPSY Awards! The two beauty influencers won in the Mega Trendsetter and Emerging Content Powerhouse categories, respectively. While in New York City for the awards, they also enjoyed an unforgettable trip to the @Nasdaq headquarters and took photos in front of their Times Square billboards.

Jamie Van Slooten came out with an LSpace collection and it's perfect for your summer wardrobe update. From delicate crochet cover-ups to fun floral bikinis to cute raffia bags, Jamie’s collection has everything you need for the perfect beach day or a summer soirée.

Hannah Harrell's collection with Coach and Amazon The Drop is available now! Whether you want to dress up or down, this collection has everything from beautiful dresses to classic denim jackets and — of course the perfect Coach accessories to match.

Julia Berolzheimer released a second Jennifer Behr collection. The limited-edition collaboration captures the essence of summer days spent by the sea and features everything from chic seashell earrings to delicate bow barrettes. The gorgeous shell, sea glass, pearl, and silk details make for the perfect companion to your summer wardrobe.

Ella Rose's second curated collection with Revolve has all the pieces you need for a chic wardrobe update. From elegant maxi dresses to vibrant two-piece sets to mini skirts and mini dresses, there’s a perfect look for everyone in the mix.

From beaches to billboards! Christie, Glamzilla, Alessya, Tatyana, and Mikayla soaked up some sun in Cabo with Kosas earlier this year for their DreamBeam Sunlit campaign and the results are everything. Now, you can catch the DBA girls on huge billboards in the heart of Times Square!

In the Press
NBCUniversal to Send 27 Creators to Olympic Games Paris 2024
View on NBC Sports
Content Creator Golloria on Youthforia, Changing the Beauty Industry and Being Her Authentic Self
View on Teen Vogue
Anthropologie taps influencers and the wider disability community to launch its first adaptive collection
View on Glossy
Gay couple shares journey building the family of their dreams
View on Good Morning America
Mikayla Nogueira: I Have an Unhealthy Addiction to Work
View on PopSugar
Distracted With... Nazanin Kavari
View on Distractify
Desenio launches colourful print collection with interior decorator and TikTok star Dani Klarić
View on House Beautiful
This Couple Had an Italian Villa All to Themselves for Their Intimate Wedding on Lake Como
View on Brides
The Home Edit Launches YouTube Channel Including Celebrity Reno Series with Reese Witherspoon and Molly Sims (Exclusive)
View on People
Industry News
How to Humanize Marketing and Build Long-term Relationships With Content Creators
View on WWD
Digiday+ Research: Influencers see more Instagram engagement with still images than Reels
View on Digiday
TikTok Creators Call Out Shady Brand Partnerships - What Marketers Can Learn
View on AdAge
The Pinterest Summer 2024 Trend Report: Embrace big, bold style
View on Pinterest
It’s a Gen Z world. Here’s how brands can thrive in it.
View on Pinterest
What influencer marketers are expecting at Cannes this year
View on Marketing Brew
Why EOS Chose Cannes Lions as the Site of its First Influencer Trip
View on AdAge
Creator’s Blueprint: Amplifying Impact in Mass Content
View on Rolling Stone
Creators Set To Take Over Cannes
View on The Information
Dear Media Shows & Highlights

Consider this your (comedic) education in dating, sex, and relationships. Girls Gotta Eat is a top podcast since 2018 co-hosted by Ashley Hesseltine and Rayna Greenberg and covering everything from breakups to bl**jobs, finances to fetishes. New episodes drop every Monday so you can start your week EATING, then dive into The Snack (a lighter episode about pop culture) on Thursdays!

All The Fails is a podcast about failure in all its various forms. Whether you ruined your best friend’s surprise party, fumbled the catch that lost the game, or have an unhealthy need to constantly compete with your sibling, this podcast will cover it. Join host Jenny Mollen, who is a mom, comedian, New York Times bestselling author, and yes, total failure.

All The Fails is a look inside the hero’s journey, focusing less on slaying the dragon and more on getting burned. This show will make you laugh, it will make you cry, and it will hopefully inspire you to embrace your own disappointments, because not only is winning every time impossible, it’s also boring. Join me every Friday as I talk to friends, comedians, celebrities and more.

Welcome to DITL, or Day In The Life, a podcast where we unravel the intricacies of everyday life and explore the diverse routines that shape our days. Hosted by Dear Media President (and scheduling superfan) Paige Port.

In each episode, we’ll dive into the fascinating world of daily routines, covering everything from skincare and supplements to meal planning and productivity hacks. Whether you meticulously plan every minute or prefer to go with the flow, we'll cover it all on DITL.

Join Paige as she uncovers the daily lives of CEOs, celebrities, restaurateurs, and many more. Get ready to be inspired, pick up some valuable tips, and discover the secrets behind a successful day.